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Government support is also accelerating digital health adoption.

The global digital health for obesity market is projected to reach $466.53b by 2034, according to a study by Polaris Market Research.

The market is being driven by growing government and healthcare support for digital health programmes, including telemedicine services, virtual consultations and preventive care initiatives.

Digital health tools such as mobile apps, wearable devices and telehealth platforms are increasingly being used to monitor weight, track progress and support lifestyle changes.

The shift towards preventive and personalised healthcare is also supporting market growth. Digital platforms allow users to set individual goals, monitor health data and receive tailored recommendations for weight management.

The services segment held the largest market share in 2025, whilst the provider segment is expected to see significant growth through 2034 as healthcare providers expand their use of digital obesity-management tools.

Asia Pacific is also seeing significant growth, driven by rapid urbanisation, changing diets, and increasingly sedentary lifestyles that are contributing to rising obesity rates across developing markets.